Too many businesses fall into the trap of “spray and pray” marketing—pushing content, ads, and offers out into the world without a clear direction, hoping something sticks. The result? Wasted budget, weak performance, and zero clarity on what actually works. Here’s how to build a marketing strategy rooted in data, […]
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“If you can’t track it, you can’t improve it.”That quote rings especially true for brick-and-mortar businesses trying to measure the real ROI of their online marketing. Running Facebook or Google Ads? Great.But how do you know which customers actually walk into your store and buy something? That’s where your CRM […]
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